Understanding the Accommodation Market (Hospitality)
Understanding the Accommodation Market (Hospitality)
Hospitality Sales & Marketing Association International have developed a full training program for hotels & accommodation businesses and people looking to grow their careers in revenue management. 100% Online courses and some optional face-to-face workshops.
This course explains the marketplace for accommodation. You’ll learn the basics of economics and the role it plays in the revenue function. Learning how to identify your competitors, benchmark your property against theirs and how to win more business from them is a big part of the revenue role. This course will teach you how to read competitor reports and gain some insights from them that you can action to improve your profits.
Modules
You will learn
- What are the fundamental principles of Economics and their role in Hotel Revenue Management?
- How do Revenue Directors monitor and measure their competitor marketplace?
- How do Hotel Managers identify true competitor properties?
- How do you read competitor reports and use other data to derive strategic insights, and use the data to make better decisions?
Assignments/Tests
All courses are tested by quizzes throughout the course.
What will I learn?
You will learn
- What are the fundamental principles of Economics and their role in Hotel Revenue Management?
- How do Revenue Directors monitor and measure their competitor marketplace?
- How do Hotel Managers identify true competitor properties?
- How do you read competitor reports and use other data to derive strategic insights, and use the data to make better decisions?
<ul>
<li>Those pursuing the HSMAI Revenue Ready “Certificate in Revenue Management (Hospitality)”</li>
<li>This course can be a standalone course for people wanting to learn about the methods hoteliers can use to improve revenue in their local marketplace.</li>
<li>This course serves as a learning base for those who wish to do further study on revenue management to get into a revenue role;</li>
<li>People just starting in the revenue department will benefit from learning how revenue people can influence booking volumes at their property.</li>
<li>Vendors or partners in the travel & tourism industry interested in how accommodation providers measure and manage the competitive market.</li>
</ul>
<p>Email us at ecert@edvantageinternational.com for more information<p>
<p>We provide a One-Stop-Shop solution servicing all your needs from</p>
<ul><li>Admission application</li>
<li>Tuition fee payment, </li>
<li>Visa application (for your next On-campus course),and</li>
<li>Other destination services - insurance, forex, accommodation arrangement etc.</li></ul><br>
<p>through our parent company EdVantage International Consulting Limited. </p><br>
<p>Enjoy FREE or Discounted services when you book through EdVantage E-Cert!</p>
<p>Book your Foundation or Pathway course today on Edvantage E-cert.</p>
The Hospitality Sales and Marketing Association International (HSMAI)
About Us
The Hospitality Sales and Marketing Association International (HSMAI) is committed to growing business for hotels and their partners, and is the industry’s leading advocate for intelligent, sustainable hotel revenue growth. The association provides hotel professionals & their partners with tools, insights, and expertise to fuel sales, inspire marketing, and optimize revenue.
HSMAI Academy is the most comprehensive and ambitious initiative in the realm of education for hospitality sales, marketing, revenue management and leadership, entailing a range of course offerings and learning experiences online, face to face workshops, certifications and qualifications.
Our courses offer specialised content to help you fuel sales, inspire marketing, and optimise revenue. Every aspect of the content and support material included in HSMAI’s programs have been specifically designed and developed for those involved in hotel sales, marketing, and revenue management, including a wealth of subject matter appropriate to individuals with responsibilities ranging from entry-level to advanced.
Explore our webinars, publications and online learning in your HSMAI Academy.
Highlights/Why us?
WHY SHOULD HOTELS CHOOSE HSMAI FOR TRAINING
- Created by hoteliers
- Online, Face-to-face and blended options
- Globally recognised certifications
- Non-profit means tailored for you
- Endorsed by industry leaders
- Short, interactive, online courses
- Workshops
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