How to Develop your Hotel SWOT Analysis (Hospitality)
How to Develop your Hotel SWOT Analysis (Hospitality)
Hospitality Sales & Marketing Association International have developed a full training program for hotels & accommodation businesses and people looking to grow their careers in revenue management. 100% Online courses and some optional face-to-face workshops.
This short course will provide hoteliers with a step-by-step guide to developing a SWOT analysis for their property.
Outcomes:
* A completed SWOT Analysis for your hotel
* Knowledge on how to develop an analysis, what tools and information to use, and how you can apply the SWOT to improve your business.
The course is focused on the hospitality industry.
You will learn
- What is a SWOT analysis and why use it
- How to develop a SWOT Analysis
- Definitions Strengths, Weaknesses, Opportunities and Threats in context of a SWOT analysis
- Where to find information
- Examples of how to score your resulting SWOT element to determine your priorities
Modules
You will learn
- What is a SWOT analysis and why use it
- How to develop a SWOT Analysis
- Definitions Strengths, Weaknesses, Opportunities and Threats in context of a SWOT analysis
- Where to find information
- Examples of how to score your resulting SWOT element to determine your priorities
Assignments/Tests
All courses are tested by quizzes throughout the course.
What will I learn?
You will learn
- What is a SWOT analysis and why use it
- How to develop a SWOT Analysis
- Definitions Strengths, Weaknesses, Opportunities and Threats in context of a SWOT analysis
- Where to find information
- Examples of how to score your resulting SWOT element to determine your priorities
<ul>
<li>This course can be a standalone course for People wanting to learn about the methods hoteliers can use to develop their marketing and commercial strategy</li>
<li>You could be an asset owner, management company, holiday rental agent or hotelier looking for best practice for the industry body</li>
<li>This course serves as a learning base for those who wish to do further study on any strategic marketing or commercial areas</li>
<li>Hotel professionals wishing to learn more about managing the commerical area ofa hotel or any accommodation business</li>
<li>Those pursuing the HSMAI “Certificate in Business Acumen (Hospitality)”</li>
</ul>
<p>Email us at ecert@edvantageinternational.com for more information<p>
<p>We provide a One-Stop-Shop solution servicing all your needs from</p>
<ul><li>Admission application</li>
<li>Tuition fee payment, </li>
<li>Visa application (for your next On-campus course),and</li>
<li>Other destination services - insurance, forex, accommodation arrangement etc.</li></ul><br>
<p>through our parent company EdVantage International Consulting Limited. </p><br>
<p>Enjoy FREE or Discounted services when you book through EdVantage E-Cert!</p>
<p>Book your Foundation or Pathway course today on Edvantage E-cert.</p>
The Hospitality Sales and Marketing Association International (HSMAI)
About Us
The Hospitality Sales and Marketing Association International (HSMAI) is committed to growing business for hotels and their partners, and is the industry’s leading advocate for intelligent, sustainable hotel revenue growth. The association provides hotel professionals & their partners with tools, insights, and expertise to fuel sales, inspire marketing, and optimize revenue.
HSMAI Academy is the most comprehensive and ambitious initiative in the realm of education for hospitality sales, marketing, revenue management and leadership, entailing a range of course offerings and learning experiences online, face to face workshops, certifications and qualifications.
Our courses offer specialised content to help you fuel sales, inspire marketing, and optimise revenue. Every aspect of the content and support material included in HSMAI’s programs have been specifically designed and developed for those involved in hotel sales, marketing, and revenue management, including a wealth of subject matter appropriate to individuals with responsibilities ranging from entry-level to advanced.
Explore our webinars, publications and online learning in your HSMAI Academy.
Highlights/Why us?
WHY SHOULD HOTELS CHOOSE HSMAI FOR TRAINING
- Created by hoteliers
- Online, Face-to-face and blended options
- Globally recognised certifications
- Non-profit means tailored for you
- Endorsed by industry leaders
- Short, interactive, online courses
- Workshops
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