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Learn Building a Brand on Social Media Online

Course Overview

“Your brand speaks for your company and its products and/or services. In today’s online-focused world, it’s important that your brand has a definitive, reliable, consistent and responsive presence. Building a brand on social media has become a priority, for big as well as small businesses. Social media is where you find your audience, communicate with them and receive their feedback and suggestions. Whether you’re looking to build a brand from scratch or strengthen an existing brand, this course will help you build a brand using social media.

This course touches on how to build a social media strategy, identify social media platforms that fit your brand, craft strong messages that will engage your audience, and evaluate and revise your strategy.

Objectives

At the end of this course you will be able to:

  • Understand terms related to social media branding
  • Create a strategy for your social media brand
  • Become familiar with various social media platforms
  • Identify what platforms fit your brand
  • Communicate effectively over social media
  • Deal with negative feedback and criticism
  • Create a social media playbook to guide brand ambassadors
  • Evaluate your brand strength and revise your strategy

Target Audience

This course is designed for:

  • Business owners
  • Mangers and supervisors

Course Content

  • Session One: Course Overview
  • Session Two: Defining the Terms
  • Session Three: Building Your Social Media Branding Strategy
  • Session Four: Identifying Your Social Media Audience
  • Session Five: The Key Social Media Platforms
  • Session Six: Creating Brand-Focused Messages
  • Session Seven: Building Customer Trust
  • Session Eight: Developing a Communication Strategy
  • Session Nine: Reviewing and Revising

None/No previous knowledge required.
This course comes with 8 lessons consisting of text, interactive cards and quizzes.
It is a self-paced program available 24/7. Participants can learn at their own pace, anytime, anywhere and on any device.
A participation certificate will be issued on completion of the course.

EdVantage e-Cert is an online endeavor to provide access to education and innovative learning across a wide range of fields of study. It aims to bring you affordable and accredited courses from reputed and credible education providers worldwide.

EdVantage e-Cert through its e-Smart courses aims to provide training and courses which will ensures you step into your dream job. Now you can polish your knowledge and skills to get Job-ready or gain a new qualification form a Certification to an e-MBA all in the comfort of your home!

Whether you are looking to gain a qualification or you simply want to improve your understanding of basic industry practices and trends, an employee who is chasing a promotion and upskilling or simply someone with a years of experience but lacking formal qualifications on paper- EdVantage e-Cert is the answer!

Why hesitate when you can receive comprehensive Academic and technical study support and valuable training that can be tailored to fit your busy life, still helping you achieve a qualification you desire?

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Enrolled: 7 students
Duration: 10 hours

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