Learn Media and Public Relations Online

Course Overview

Media and public relations is the most successful method of communicating your value to those around you and effective networking is essential for day-to-day business or for those times when you are actively pursuing job opportunities. Furthermore, good networking skills enable you to tap into those relationships you already have and increase the scope of your network. The larger the scope the more people knows you and offers you opportunities. This course will provide you with practical and hands-on tools that will give you a skillset in dealing with the media and the public and you will learn how to manage effectively your image and value by forming solid networks through strategic communication planning.

This course touches on networking, “meet and greet” opportunities, dressing, writing, goal setting, media relations, issues and crisis communication planning, employee communication.


At the end of this course you will be able to:

  • Network for success
  • Manage “Meet and Greet” opportunities
  • Dress for success
  • Write effectively
  • Set your goals
  • Manage media relations
  • Plan issue and crisis communication
  • Use social media
  • Deliver effective employee communication

Course Content

  • Lesson 1: Networking for Success
  • Lesson 2: The Meet and Greet
  • Lesson 3: Dressing for Success
  • Lesson 4: Writing
  • Lesson 5: Setting Goals
  • Lesson 6: Media Relations
  • Lesson 7: IssuesFinalizingandtheCrisisPlanCommunication Planning
  • Lesson 8: Social Media (The PR Toolkit)
  • Lesson 9: Employee Communications
  • Lesson 10: Download Course Curriculum

This course is designed for:

Anyone who wishes to expand their network for professional or private reasons
Anyone who wishes to learn how to communicate more effectively
Anyone who wishes to make their business grow
Job seekers
Business owners and executives
Team leaders and managers
None / No previous knowledge is required
This course comes with 12 modules consisting of videos, text, case studies and quizzes.

It is a self-paced program available 24/7. Participants can learn at their own pace, anytime, anywhere and on any device.
A participation certificate will be issued on completion of the course.

EdVantage e-Cert is an online endeavor to provide access to education and innovative learning across a wide range of fields of study. It aims to bring you affordable and accredited courses from reputed and credible education providers worldwide.

EdVantage e-Cert through its e-Smart courses aims to provide training and courses which will ensures you step into your dream job. Now you can polish your knowledge and skills to get Job-ready or gain a new qualification form a Certification to an e-MBA all in the comfort of your home!

Whether you are looking to gain a qualification or you simply want to improve your understanding of basic industry practices and trends, an employee who is chasing a promotion and upskilling or simply someone with a years of experience but lacking formal qualifications on paper- EdVantage e-Cert is the answer!

Why hesitate when you can receive comprehensive Academic and technical study support and valuable training that can be tailored to fit your busy life, still helping you achieve a qualification you desire?

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Enrolled: 2 students
Duration: 8 hours