Managing the Hotel Sales function. (Hospitality)
Managing the Hotel Sales function. (Hospitality)
Hospitality Sales & Marketing Association International have developed a full training program for hotels & accommodation businesses and people looking to grow their careers in revenue management. 100% Online courses and some optional face-to-face workshops.
Managing the hospitality sales function
The role of hotel salespeople has changed and evolved as the world and our industry has evolved. Professional hoteliers who manage a salesperson/team or function need to update their knowledge on the changing landscape to ensure they are setting up their sales function to succeed in the new landscape making sure Sales are working across disciplines to optimise results for the hotel(s) and their owners. This course is suited for anyone managing a hotel, resort or accommodation sales function, whether you have full-time on-site staff, off-property staff or outsourced resources.
Modules
You will learn
- Leisure Sales: the key operators and decision-drivers
- Corporate Sales: the Corporate RFP season – how to plan, prepare and navigate for success
- Understanding how contracting works in the complex environment of floating, dynamic and static pricing
- Operators models of commission, mark-up and margin
- Motivating and engaging with your sales team for optimal performance
- Case study: Walking through an example of what a day or week looks like for a salesperson
- MICE Sales – the key operators and decision drivers
- Meetings and functions – are your sales team an efficient, customer-centric team? What should be happening to win more of the group and meetings business? How can operations help?
Assignments/Tests
All courses are tested by quizzes throughout the course.
What will I learn?
You will learn
- Leisure Sales: the key operators and decision-drivers
- Corporate Sales: the Corporate RFP season – how to plan, prepare and navigate for success
- Understanding how contracting works in the complex environment of floating, dynamic and static pricing
- Operators models of commission, mark-up and margin
- Motivating and engaging with your sales team for optimal performance
- Case study: Walking through an example of what a day or week looks like for a salesperson
- MICE Sales – the key operators and decision drivers
- Meetings and functions – are your sales team an efficient, customer-centric team? What should be happening to win more of the group and meetings business? How can operations help?
<ul>
<li>This course can be a standalone course for People wanting to learn about the methods hoteliers can use to develop their marketing and commercial strategy</li>
<li>You could be an asset owner, management company, holiday rental agent or hotelier looking for best practice for the industry body</li>
<li>This course serves as a learning base for those who wish to do further study on any strategic marketing or commercial areas</li>
<li>Hotel professionals wishing to learn more about managing the commercial area of a hotel or any accommodation business</li>
<li>Those pursuing the HSMAI “Certificate in Business Acumen (Hospitality)“</li>
</ul>
<p>Email us at ecert@edvantageinternational.com for more information<p>
<p>We provide a One-Stop-Shop solution servicing all your needs from</p>
<ul><li>Admission application</li>
<li>Tuition fee payment, </li>
<li>Visa application (for your next On-campus course),and</li>
<li>Other destination services - insurance, forex, accommodation arrangement etc.</li></ul><br>
<p>through our parent company EdVantage International Consulting Limited. </p><br>
<p>Enjoy FREE or Discounted services when you book through EdVantage E-Cert!</p>
<p>Book your Foundation or Pathway course today on Edvantage E-cert.</p>
The Hospitality Sales and Marketing Association International (HSMAI)
About Us
The Hospitality Sales and Marketing Association International (HSMAI) is committed to growing business for hotels and their partners, and is the industry’s leading advocate for intelligent, sustainable hotel revenue growth. The association provides hotel professionals & their partners with tools, insights, and expertise to fuel sales, inspire marketing, and optimize revenue.
HSMAI Academy is the most comprehensive and ambitious initiative in the realm of education for hospitality sales, marketing, revenue management and leadership, entailing a range of course offerings and learning experiences online, face to face workshops, certifications and qualifications.
Our courses offer specialised content to help you fuel sales, inspire marketing, and optimise revenue. Every aspect of the content and support material included in HSMAI’s programs have been specifically designed and developed for those involved in hotel sales, marketing, and revenue management, including a wealth of subject matter appropriate to individuals with responsibilities ranging from entry-level to advanced.
Explore our webinars, publications and online learning in your HSMAI Academy.
Highlights/Why us?
WHY SHOULD HOTELS CHOOSE HSMAI FOR TRAINING
- Created by hoteliers
- Online, Face-to-face and blended options
- Globally recognised certifications
- Non-profit means tailored for you
- Endorsed by industry leaders
- Short, interactive, online courses
- Workshops
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